It's often said that you only get one chance to make a first impression. For Team South Carolina, it's imperative that the one we make is a good one. In recent years, as the Palmetto State has elevated itself onto the global economic stage, South Carolina has truly developed an international brand. And, as a result, our state is getting attention like never before.
As this continues, and more inquiries are made about South Carolina, we want to ensure that our strong brand is being effectively communicated. After all, the Palmetto State is on the cutting edge; we're leading the way in economic development and have even been referred to as an industrial powerhouse. So, how do we adequately illustrate this to prospective companies from around the globe?
One of the greatest resources we have in this effort is the S.C. Commerce website. You may have noticed a significant change with our site -- and with this weekly e-newsletter -- in recent days. For the first time in nearly seven years, our various communications platforms have received a major overhaul. Featuring a responsive, redesigned user interface, S.C. Commerce's new website allows businesses looking to expand or locate in South Carolina the opportunity to access a variety of resources and information sortable by industry type, company size, geographic location and more.
As we move forward, I know this new look and outstanding resource will help Team South Carolina build on the momentum we've achieved in recent years. By showcasing our remarkable state and its unmatched pro-business environment, this new site will help even more companies discover why South Carolina really is 'Just right' for business.