For over three decades, BMW has given South Carolina plenty to celebrate and Friday, June 21, 2024 — just days before the company’s 32nd anniversary of its initial investment announcement in the state — the German automaker delivered again.

Tag der Industrie (TDI), also known as the “Day of German Industry,” is Germany’s most prominent celebration and gathering of the European nation's industry leaders, business executives and economic policymakers. 

Hosted by the Bundesverband der Deutchen Industrie (BDI), or Federation of German Industry, June 24-26, 2024, in Berlin, South Carolina was featured prominently at this year’s event. Governor Henry McMaster presented a keynote address in addition to participating in a panel discussion on the importance of maintaining transatlantic partnerships

South Carolina’s business success stories are not limited to global manufacturers or household names. 

The Palmetto State is the new home of American innovation, and its small businesses are among the proven leaders in embracing change to enable sustained growth.

The life sciences industry is South Carolina’s fastest growing sector, accounting for an annual economic impact of $25.7 billion. With high growth potential and average wages nearly 80% above the state’s average, the industry’s upward trajectory is part of its selection as one of three target sectors in S.C. Commerce’s new strategic framework to guide future economic development efforts, announced in January 2024.